With all the buzz online and in the news about the Twitter – how it should be used, the stock, can it make a profit, I decided to write about how I came to embrace Twitter. Before October 2013, I knew nothing about Twitter. I only started an account after attending a course in Social Media at the Mayo Clinic.
Around that time everyone, everywhere was chatting about the upcoming Twitter IPO. People asked what was Twitter, what was its role, how could one use it. Many predicted the IPO would not do well as it had yet to make a profit and some felt its growth was slowing.
I read “Hatching Twitter” by Nick Bilton who wrote there “were two completely different ways of using Twitter. Was it about me, or was it about you? Was it about ego, or was it about others? In reality, it was about both.”
For some, like celebrities, it is about sharing status, where they are, or what they are doing. For others it is about sharing news, more a “communication network, not just a social network” Bilton writes.
This disagreement underpinned that of two Twitter founders, Evan Williams and Jack Dorsey, which lead to each falling out as friends and partners.
I don’t care if Twitter ever makes a profit. I am happy to use it my own way as each and everyone of you can use it as yours.
As a professional, I avoid Tweeting about myself as much as possible. I use Twitter to post links to interesting articles about my work, health care and surgery. I can always go back to these references later. In that way, Twitter is a catalogue of my online professional musings and learning.
I attend several medical conferences a year. Twitter allows me to share what I learned from these meetings and some have gone so far as to say that social media tools like Twitter may make attendance at these meetings obsolete. I hope not. While at a meeting, I use Twitter to share information, start conversations, and share my adventure as a tourist with pictures of local sights, restaurant finds, and discussions of things to do.
On a personal note, I do use Twitter as a form of a diary. It matters little to me if my followers read it as I am tweeting for myself. I spend a lot of my leisure time travelling, eating out, reading and at the movies. Sometimes I forget what I did or when I saw something or travelled somewhere. I attribute this to age. So I record most of my day on Twitter so I can reflect back on these experiences and memories later. I expect that with time and a growing number of posts, going back to review these will become more difficult.
How you use Twitter will not be the same as how I do it. Perhaps you want chat about a topic, investigate an interesting topic, market or sell something. I wanted to write about the particular way I use this social tool.