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Mayo Clinic Social Media Residency in session.
I’ve talked to many of the attendees who not surprisingly have heard about Geisinger health system. They have heard of Obama’s pronouncement that it is one of the model health systems in United States. They have seen the June 2012 TIME Magazine cover which features our health system prominently.
Yet Geisinger has a tiny digital footprint with a negligible social media presence. Ironically if a similar social media residency were held on our Geisinger campus, real-time blogs and tweets would be blocked on its wireless system.
Nothing stops me from blogging or tweeting about this wonderful event. I will continue to do so until the barriers to social media are taken down on the Geisinger facilities.